The Birdcare Company
started trading in late 1994. As such it is one of the newest firms in the UK bird market. However its outstanding technology propelled it to market leadership in the cage bird market in less than two years. Regular
market research at the National Exhibition of Cage and Aviary Birds, supported by research from IPC Magazines, suggests that this small firm gets about 75% of the money spent on supplements by serious cage bird
breeders. The firm's directors believe this dominant market position is the result of a 'no compromise' approach to providing products incorporating the very best of technology. The firm has a reputation for
excellent 'value for money' with products priced competitively in the market. However you won't find their products discounted as the value comes from the product design and performance. Discounters in the cage bird
market (many with names familiar to pigeon racers) have steadily lost share to The Birdcare Company's technology and service.
The Birdcare Company's business is still growing rapidly with major growth markets in the
USA, Germany, Belgium and Holland. No other UK bird supplements firm has been so successful in export markets.
Up until now the firm has only supplied a small number of pigeon racers in the UK though its technology
has been regularly used by American racers for the last three years. Product is shipped in bulk to the States and sold there under a different brand name. This has enabled the technology to be tested and proved before
launching into the UK pigeon market.
The firm has an excellent reputation for service and all products are available by mail order from their Gloucestershire factory. They have a very extensive network of retailers
around the UK and growing numbers in both America and Europe. Specific pigeon trade enquiries are welcome.
For more information contact:
The Birdcare Company
21-22 Spring Mill Ind Est
Avening Road
Nailsworth Glos
GL6 0BS
UK Tel: 0845 130 8600 (local call charge from UK phones)
Int Tel: +44 1453 835330
Fax: +44 (0)1453 834302
E-mail:
